She summed up a paradox for the photo-sharing app: Gen Z enthusiastically uses Instagram for a host of purposes, just not for ...

Many young couples, comfortable with A.I. and social media, are blazing their own paths to the altar. But there’s one area ...

For a generation raised with a smartphone in hand and a constant scroll at their fingertips, the idea of a life without ...

Versed in TikTok, Youtube and Instagram, Gen Z’s radar for ingenuine communications ... platform), micro-influencer partnerships and engagement-driven campaigns “to generate buzz and social ...

Gen Z doesn’t shop like their predecessors. They’ve grown up in a world shaped by social media, rapid tech advancement and ...