‘I’m back’: Mr. Clean comes out of retirement with new products, upgrades

“Legacies last forever, and Mr. Clean’s was nowhere near finished,” said Vice President Dave Landers. “We’re thrilled he’s ...

Mr. Clean ends temporary retirement, saying he found 'inspiration in the real world'

Shortly after Mr. Clean said he was retiring, the cleaning icon announced that the "magic of cleaning called him back." ...
Marketing Dive

How Procter & Gamble got ‘good buzz’ by briefly retiring Mr. Clean

Publicis shop MSL spearheaded the socially driven effort to refresh the brand’s mascot and introduce new product innovations.
Campaign Live

Mr. Clean ends his retirement: ‘The magic of cleaning called me back’

CINCINNATI: Just like Duolingo’s mascot, Duo the Owl, came “back from the dead,” Mr. Clean is coming out of retirement. “I’m ...
AOL

Mr. Clean 'retiring' after 68 years on the job. Here's what it means.

After more than six decades of cleaning up messes, Mr. Clean is "retiring." In a Thursday, Feb. 18 news conference, Mr. Clean announced that he was "hanging up his whites" and taking some much-needed ...