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Well this smells like a great deal. French luxury conglomerate Kering announced on Monday that it has acquired the high-end fragrance brand Creed, marking its most significant step forward into the ...

The luxury fragrance discovery service now offers 1,000 authenticated perfumes from 200 brands across 27 European ...

Discover the bold and refreshing scent of Creed Wild Vetiver in this detailed review! We break down its fresh, woody, and citrusy notes, longevity, sillage, and versatility for men. Perfect for ...

Kering SA, the owner of Gucci, agreed to buy perfume maker Creed in an all-cash deal as the luxury conglomerate expands in the market for high-end fragrances. Kering’s beauty unit is buying 100% of ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. L’Oréal acquired Kering Beauté, including the Creed ...

LONDON--(BUSINESS WIRE)-- BlackRock Long Term Private Capital announced today that it has reached an agreement with Mr. Olivier Creed to become the new majority shareholder in Creed, his family’s ...

Luxury brand specialist Kering already owns top fashion brands including Balenciaga, Bottega Veneta, Gucci, Alexander McQueen and Yves Saint Laurent. Clifford Chance and Sullivan & Cromwell are ...

Creed colognes are among the most prestigious fragrances sold in the world. The House of Creed’s history dates back to the 1700s when the family tailored suits and created fragrances for London ...

PARIS—Gucci owner Kering KER10.07%increase; green up pointing triangle is buying luxury cologne maker Creed, a 263-year-old business that once counted King George III among its clients, as the luxury ...

For those of us who read the tea leaves of scent sales, 2025 is shaping up to be a good year. The “fragrance index”—a kissing cousin of the “lipstick index”—seems to be looking up: For plenty of ...