This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Email marketing is a great way to engage with and ...

How to get started with a B2B email drip marketing campaign that converts. Seasoned marketers are well acquainted with bulk email marketing blasts (as are most consumers). It’s a haphazard email ...

Drip email campaigns have a lot of potential. In case you aren't familiar, drip email campaigns are designed to automate the process of sending multiple successive emails to members of your target ...

Chatbots are growing in popularity in B2B. But email remains the most leveraged channel to support demand generation and the two work best together, according to The State of Chatbots in B2B Demand ...

Drip marketing derives its name from the drip-irrigation farming model in which small amounts of water are consistently fed to crops over a long period of time. In a similar sense, drip marketing is ...

Email marketing is one of the most effective ways to reach new and existing customers. However, it’s slightly more complicated than writing a quick social media post while multitasking on other ...