The iconic GBH sting, the glowing electronic fanfare that accompanies the GBH logo during programs’ closing credits, has been updated to reflect GBH’s vibrant purple brand refresh in September 2020.

The "W" is gone. WGBH is now known as GBH, ringing in a new era of to one of America's most recognizable media brands. GBH Morning Edition host Joe Mathieu spoke with GBH President and CEO Jon Abbott ...