A growing number of parents are asking why Gen Z finds brainrot memes funny. Psychologists say the answer lies in shared ...

Originally from the song "Doot Doot" by Skrilla, the song has taken a new life of its own. It terrorizes grade schools across the country, coming to life any time anyone says the numbers 6 or 7. After ...

As Gen Z took center stage at New Delhi's Jantar Mantar demanding education reforms and institutional accountability, older generations experienced a major shift in perspective. Long dismissed by ...

Editor's note: All opinions, columns and letters reflect the views of the individual writer and not necessarily those of the IDS or its staffers. People used to share concerns online after a shocking ...

For Gen Z, Letterboxd is more than a film diary; it's a tool for identity. We explore how 'four favorites' and reviews have become the new social grammar.

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. For its ninth consecutive Super Bowl appearance, Pringles continues to demonstrate how ...

Gen Z is bringing back hobbies that haven't been popular since the Baby Boomers and putting their own spin on them.