When it comes to Lay’s potato chips, it’s long been hard to eat just one. On Friday on ABC, it may also be hard to watch just a single commercial for the popular snack. Disney has sold one third of ...

Plano-based potato chip giant Frito-Lay has teamed up with chip-shot legend Lionel Messi for a new campaign that includes swag, sweepstakes and a new chant. Messi, widely regarded as one of the ...

Norm de Greve explains GM’s “largest and fastest marketing transformation” in its history. Frito-Lay turned snack chips into U.S. soccer stars for its FIFA Women’s World Cup campaign.

On January 29, 2025, the FDA escalated its recall of Frito-Lays potato chips to a “Class I” category. Find out what that means below! Why Were Frito-Lays Potato Chips Recalled? Frito-Lay’s potato ...

Frito-Lay’s brought back its “No Lay’s, No Game” global campaign ahead of the UEFA Champions League (UCL), with Theirry Henry returning for the brand -- this time alongside fellow soccer legend David ...