When I’m fitting golfers, one of the first questions I’ll ask them is, “What type of shaft do you play?” A common response: “60 Stiff.” That’s a perfectly acceptable answer. But here’s the thing: not ...

Why it matters: Shaft choice impacts launch, spin, accuracy, and feel. Using the wrong one can cost distance and consistency even with a solid swing. Fitting over guessing: Professional fittings use ...

PING has been doing stock shafts differently for decades. Now it has its own lab to push even further. Here’s what that means ...

Johnny Wunder visits Fujikura HQ in Carlsbad to find out if Ventus Black or the new Ventus Black TR is the right shaft for ...

I often seek input on equipment questions from those working in the trenches, the passionate fitters who are trying to put their customers in the best position to optimize their potential on the golf ...

Q: I’m a 70 years old with a 65 to 70 mph swing speed. I am currently hitting a 10.5 degree regular flex. I’ve been told at a local golf outlet that I should be using a senior flex. What do you think?

Welcome to Play Smart, a regular GOLF.com game-improvement column that will help you play smarter, better golf. Sportsbox AI is already changing the way instructors break down the swing. With ...

WHITE SULPHUR SPRINGS, W. Va. -- Just a short time ago, professional golfers used strictly steel shafts in their irons. Even when graphite shafts became both acceptable and popular in metalwoods and ...