On the vibrant occasion of Diwali, Sony SAB is spreading delight and positivity through a heartwarming video featuring characters from Sony SAB shows. The video captures Sony SAB’s message of ...

Sony SAB, a Hindi GEC owned by Sony Pictures Network India (SPNI), has changed its positioning from being a comedy channel to a living room brand. The move is aimed at establishing Sony SAB as a ...

Launched by Sri Adhikari Brothers in 1999 as a Hindi comedy channel and later acquired by Sony Pictures Networks in 2005, Sony SAB (erstwhile SAB TV) has finally shifted its gears from being a ...

Moving away from being a comedy channel where there was light heartedness, frivolity, and fun, Sony SAB is at an important stage of evolution as it becomes a channel that tells stories which resonate ...

Television and daily soaps are always going to live in the hearts of people in India. However, with changing time, the content consumption pattern of the audience has changed and now they are looking ...

The Hindi general entertainment channel (GEC) space has traditionally been dominated by four giants ? Star Plus, Zee, Colors and Sony, touted as the tier-I channels of Indian television. Of late, this ...

https://www.thehindubusinessline.com/companies/sony-sab-twitter-tie-up-to-create-create-minitv-series/article8471418.ece Copy Sony SAB has got into a partnership with ...

Mobile TV network Yamgo has launched its 100 th channel after securing a worldwide distribution deal with media giant Sony. The launch of Sony SAB, a hugely successful Indian focused entertainment ...