Before influencers and verified badges, social status lived in tiny online flexes. Millennials still laugh about these early ...

What a difference a few decades makes. Elon Musk, the wealthiest person on the planet, portrays himself as a workaholic, working 80 to 100 hours per week. Celebrities brag about their busyness and ...

Each generation cultivates their own emblems of success. In the past that might have looked like owning a car or holidaying abroad. More recently shows of affluence have entailed owning a new-fangled ...

Silvia Bellezza is an Associate Professor of Business in Marketing at Columbia Business School. Her research focuses on status signaling in consumption. Whom do you hold in higher regard: Jimmy Carter ...