Learn all about user-generated content (UGC) and why it’s a powerful tool for creators and brands. This video breaks down the ...

Tension: User-generated content campaigns succeed when customers feel like partners, yet brands often position themselves as platforms rather than participants in the exchange. Noise: The conversation ...

BY OYETOLA MUYIWA ATOYEBI User-generated content has quietly become one of the most powerful forces shaping modern ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. Surely you’ve seen those social media BOGO ads offers, ...

People increasingly want answers from other people: Forums meet that demand, but they’re just one piece of a much bigger puzzle. As Google continues to evolve, user-generated content (UGC) is becoming ...

Disney boss Bob Iger has said the company's streaming service will soon allow subscribers to create and view AI-generated content. Speaking during the company's latest earnings call, Iger said Disney+ ...

Add Yahoo as a preferred source to see more of our stories on Google. But today on Disney’s earnings call, CEO Bob Iger gave a better hint about how conglomerates like his are really thinking about ...