The savviest marketers cut through chaos with strategies and tactics that portend where advertising could head next year.

Are you a print subscriber? Activate your account. By E.J. Schultz - 1 hour 21 min ago By Ad Age Staff - 3 hours 51 min ago 4 hours 21 min ago By Gillian Follett - 4 hours 21 min ago By Garett Sloane ...

Walmart CEO Doug McMillon emphasized Walmart’s unique advantages for advertisers. To connect the dots for advertisers, Walmart plans to acquire TV maker Vizio for $2.3 billion. Impressively, is global ...

With discretionary spending slipping among lower-income households, both companies are shifting investment and pricing ...

The name Walmart (NYSE: WMT) doesn't usually conjure up images of upscale shopping, but the discount supermarket giant, which happens to be the largest company in the U.S. by sales, has recently ...

As we enjoy the festive season, one Walmart advertising expert has revealed some of the best shopping deals taking place this holiday season. With the holidays upon us there's no better place to shop ...

Walmart Inc.’s WMT advertising growth was a major highlight in the second quarter of fiscal 2026, showing how the company is creating a new source of revenues beyond traditional retail sales.

Walmart Inc.’s WMT global strategy relies heavily on its investments in key markets like China and India, with Flipkart leading its e-commerce and advertising initiatives. These two regions are ...