Once upon a time, YouTube users would visit the platform to catch their favorite longform videos. Their favorite channels and creators would upload them and those videos would be viewable anytime ...

YouTube's rolling out some changes to its Advanced Mode in YouTube Analytics, which it's hoping will make it easier for more users to glean relevant, valuable information from the tool, rather than it ...

YouTube is working on ways to give creators more data about video performance, including detailed reports about the sources of views and revenue. In addition, YouTube plans to actively assist creators ...

Every so often digital platforms have to shift their analytic capabilities so that the metrics better reflect how marketers deploy their media campaigns. YouTube is among those platforms. The recent ...

YouTube Analytics is getting five updates that give creators access to more data on how users engage with their channel’s content. The updates include: More data about channel memberships More data on ...

YouTube is rolling out a new analytics hub for creators on its platform today (July 7), which will provide expanded real-time statistics for videos and allow artists the ability to see details on a… ...

Are you new to YouTube and want to know your channel’s performance? YouTube has a feature called Channel Analytics. It shows the watch time and average views of your videos, as well as the performance ...

I loved when Google introduced YouTube Insights for my YouTube videos. Stats make me feel all fuzzy and warm. So now that Google reinvented it with YouTube Analytics, I feel all warm and fuzzy again.