By integrating form tracking with Google Tag Manager, both individuals and businesses can easily track form submissions and gather valuable data without having to manually add code to their websites.

There are limitless actions you can track to improve data gathering. Here is a step-by-step guide with website actions important to digital marketing measurement.

This update offers a new way to manage how often, and under what circumstances, a tag will fire in GTM. On March 26, Google announced the release of Trigger Groups in Google Tag Manager.

Let's get you up and running with this easy-to-follow beginners guide for setting up Google Analytics 4 using Google Tag Manager.