Lego seems to be moving on from traditional toys to smart versions of its building blocks, as announced at CES 2026. Here's ...
The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.
I think Lego might be really onto something with its tech-equipped Smart Play Smart Brick sets, but is it the future of Lego sets?
The new Smart Play system feels like a thoughtful evolution that has carefully considered Lego’s mission of play, surprise, ...
The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other bricks.
With a Smart Brick, Lego creations can come to life. A car could make engine sounds until it crashes, or Darth Vader could trigger the Imperial March to play.
Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...
LEGO has announced a huge update to its bricks, which the company is calling "one of the most significant evolutions" in 50 years.
LEGO's reveal of the Smart Brick and Smart Play builds has me frowning over features and how this new "layer" of production ...
The event, covering more than 35,000 square feet, will be made up of 2 million LEGO bricks. More than 13,000 LEGO minifigures will be on display and for sale.
The "Bricks and Brews" workshop invites people to build their own LEGO creations while sipping on beer or wine at the MAC.
The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start in January.