The NFL is shopping rights to its Brazil game in September, which doesn't yet have a network or streamer attached. Two ...

This week's SBJ Gaming newsletter dives into the recent Newzoo report on the game industry, zeroing in on the largest genre ...

Chipotle has a multiyear renewal of its North American sponsorship deal with the NHL and formed a new marketing relationship ...

WTA Ventures, the commercial arm of the WTA, has appointed Wasserman to be the body’s sales agency of record. WTA . WTA ...

WNBA Commissioner Cathy Engelbert said that the leagues newly announced partnership with Ally is a huge step with along with ...

The Commanders are "expected to tap into" the NFL’s stadium-loan program to finance a portion of their contribution.

For the second year in a row, Aflac and the WNBPA are joining forces for WNBA All-Star, taking place in Indianapolis in 2025.

Auburn and Playfly are extending their multimedia rights for another decade, with the SEC school eyeing more use of Playfly ...

YouTube TV, Warner Bros. Discovery and Amazon have shown interest, sources said, with some calling YouTube a favorite. WBD hasn’t had NFL rights since TNT carried a partial-season package from 1990-97 ...

Formula 1 CEO Stefano Domenicali discussed hosting a race in Africa, stating that the efforts to put on a grand prix are not ...

FIFA is welcoming American Airlines as the Official North American Airline Supplier of the 2026 FIFA World Cup in Canada, ...

The PGA Tour has suspended Wesley Bryan indefinitely for participating in "The Duels: Miami," a YouTube match filmed at the ...