The platform is intended to help marketers identify creators, optimise campaign strategies, measure performance, analyse ...

Under the mandate, the agency will work on brand strategy, creative development, integrated campaigns and storytelling ...

Spain won the men’s World Cup for the second time after beating Argentina in extra time. As soon as the only goal was scored, ...

The author suggests that brands should move beyond traditional monsoon categories and focus on how rain changes consumers’ ...

OpenAI’s AI models, tested for advanced cyber capabilities, found vulnerabilities in its research environment and Hugging ...

It has also invited bids for the Associate Partner Rights for BCCI events and has barred entities involved in betting, crypto ...

In his new role, Prabhala will work with clients in India on data and artificial intelligence initiatives focused on growth, ...

As CMO, Gupta will lead Procol’s global marketing, brand and communications, focusing on market positioning, category ...

In his new role, Sharma will oversee the agency’s media and growth functions, including media strategy, performance marketing ...

On Facebook, users have published 80 million posts mentioning the World Cup. Players in the final squads collectively gained ...

Launching simultaneously across six languages for the first time, the reality franchise reflects the broadcaster's strategy ...

JioStar added AI and commerce features during IPL 2026, while its Tadka microcontent hub crossed 100 million users in two ...