RACING STYLE: Italian luxury menswear brand Brioni is partnering with the BWT Alpine Formula 1 team for the 2026 season. As part of this collaboration, the leadership of the Enstone-based team will ...

Luxury fashion brand Gucci is reportedly set to enter the world of Formula 1 by becoming the title sponsor of the Alpine F1 team in 2027. According to a report by GPBlog, the current title sponsor of ...

PARIS, May 27 (Reuters) - Gucci will become title partner to Renault's Alpine Formula One team from the 2027 season, the Italian luxury brand said on Wednesday. Alpine, whose current title partner is ...

Alpine Racing, currently known as BWT Alpine Formula One Team, is what became of Renault F1, the same Renault that won the Constructors title back in 2006 with Fernando Alonso behind the wheel.

Gucci has signed on as title partner of the Alpine Formula 1 Team, which beginning with the 2027 season will compete in Gucci colors under the banner Gucci Racing Alpine Formula 1 Team. Financial ...

Alpine will take on title sponsorship from Gucci in Formula 1 from 2027 and race in the colors of the Italian fashion brand’s new platform. The team has existed as Alpine since 2021, when it was ...

Diddly Squat Farm will supply Alpine with local food and drink at Silverstone as the Oxfordshire team prepares for its home Grand Prix.

It turns out the rumors were true: Italian fashion powerhouse Gucci is entering Formula 1, and with the French, of all teams. Alpine will officially be called Gucci Racing Alpine F1 Team starting in ...