Brand loyalty didn’t collapse overnight. It bled out slowly, through dusty stores, dying malls, and overpriced showrooms, ...

Ray Risley joins Woodys Brands as president after leading operations at TGI Fridays and other major restaurant chains ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales increased by ...

Two U.S. legacy retailers have set out ambitious new plans to refresh their offers and to expand their brand reach as they ...

Brand management companies are gobbling up beloved brands from Martha Stewart to Dockers—but views are split on whether they ...

Higher-income households are leading the shift to store brands and discount grocers, and most shoppers say private-label ...

Generic groceries cost about 40% less than name brands. Producer Kelly and I showed you the savings last summer when we went shopping for the same exact stuff. I bought generic 32 ounces in the car.

Kim Kardashian finally got to use the name “Kimono.” And she did so without being accused of cultural appropriation. The ...

This product from Costco is just as good at a fraction of the price," one shopper says. "I love this syrup - we typically ...