Roku will be the first major streamer to use measurement firm iSpot‘s Outcomes at Scale metric as the companies look to improve targeting for advertisers. The partnership was announced Tuesday at CES.

This is read by an automated voice. Please report any issues or inconsistencies here. Walt Disney Co. is on track to fully integrate its streaming platforms Hulu and Disney+ in 2026. Hulu isn’t ...

TV measurement and attribution platform iSpot has signed Roku as the first major TV-streaming publisher to use its key business media product “Outcomes at Scale.” The Outcomes tool will be used by ...

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We're in the final hours before a new year. Here at IGN, we're already looking forward to some highly-anticipated video games (looking at you, GTA 6), big movie releases, and plenty of TV shows. In ...

Disney owns major brands like ABC, ESPN, Pixar, Marvel, Lucasfilm, and Fox, enhancing its content range. Acquisitions like Pixar and Marvel provide Disney with extensive IP, aiding in content creation ...

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. DirecTV offers a huge channel lineup that includes ABC in ...

This year is starting on an exciting note for Disney+ subscribers, with a pair of action-adventure-oriented films. On January 1, the first four Indiana Jones films returned to Disney+, including the ...

There is a new Marvel show coming to Disney+ in January, but you’ll have to wait until January 27 to watch Wonder Man. In the meantime, there are some fresh options to enjoy, including the Hulu ...