The sporting giant is seeking new ways of amplifying athletic performance, both physical and mental – meet the Mind Science ...
As a problem to be solved, the four-minute mile is not a matter of will but science. Make no mistake: when Roger Bannister became the first human in history to run 1609 meters in three minutes and 59 ...
It takes a lot to put a smile on my face. I’m skeptical by nature and am always trying to cut through any marketing jargon to determine if something lives up to the claims. It’s probably why I’ve ...
After months of planning and dozens of overnight shifts, Nike's House of Innovation flagship store on Fifth Avenue has a new look. In a store walkthrough with Tim Rupp, senior creative director of ...
When it comes to running technology, Nike shoes have been one of the leading brands pushing innovation for runners. Continuing to make waves in the industry, Nike has announced the release of the ...