Consumer confidence has risen slightly in January but remains stubbornly low, according to the latest data from GfK.

The average CMO tenure at top-listed US companies is just 4.1 years, according to new data from advisory firm Spencer Stuart.

With the vast majority of B2B marketers suggesting nurturing individual accounts is a strategic priority, AI is increasingly ...

Describing LinkedIn as a “holistic marketing engine”, the B2B SaaS firm’s focus on social has paid off in lead generation and brand awareness.

The BBC has confirmed plans to create shows for YouTube for the first time, as it looks to reach younger, global audiences.

The streaming giant has long seen itself as a brand competing with all forms of leisure activity, not just fellow streamers ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

In its results for the 52 weeks ending October 2025, Morrisons reported full year group like-for-like sales rose 2.8%, with ...

Store sales rose 3% over the festive period, giving the luxury giant renewed confidence versus stalling growth just a year ...

Performance marketing has an evil twin: brand marketing - another term that promises clarity, but mostly delivers the ...

From the emergence of “closed platforms” to the need to “re-weight spend”, what are the marketing implications of banning social media for UK kids?

Canva has appointed Meghan Gendelman as its first B2B CMO to support the growth of its enterprise business. Canva has ...