Sydney Sweeney's controversial American Eagle campaign signals brands are returning to traditional marketing after consumer ...

American Eagle’s new campaign featuring Sydney Sweeney has sparked backlash for its “great genes” tagline. Is this just ...

Despite the criticism it’s faced for the controversial campaign, our exclusive survey of US consumers with Kantar found the ...

Trump came to the defense of Sweeney on Monday in wake of social media backlash over the actress’ American Eagle advertising campaign released last month. In one of the video spots, she says: “Genes ...

American Eagle's stock price rocketed shortly after President Donald Trump praised the clothing company's new ad featuring ...

Sydney Sweeney of American Eagle jeans/genes, Bezos wedding and registered republican fame keeps courting controversy, but ...

Photo: Alamy American Eagle Outfitters saw its stock surge more than 17 percent on Monday after President Donald Trump ...