NIL and the transfer portal have changed the game, but there is still a lot that works even if more reinvention is coming.

Stillwater's Ethan Holliday became the first baseball NIL athlete to sign with Adidas, joining his brother in the brand’s ...

For many years, college athletes fought for the right to license their name, image, and likeness (NIL) while keeping their ...

Chandler Morris is playing his final collegiate season a Virginia. In a recent interview, the senior QB gave a bold take as ...

Ohio State Buckeyes may have the most NIL funds, but the discussion undermines coaching and player efforts in winning the ...

A bill in Colorado seeks to exempt student athlete NIL contracts from the open records law, sparking concerns about ...

With National Signing Day coming next week, here's a look at where the top 10 QB recruits will play college football.

Is the gap between the Group of 5 and the Power 4 growing in recruiting? Here's how smaller football programs are pivoting ...

Plus: Would LSU pull the plug on Brian Kelly with another 9-win season? Which Big 12 school can become a perennial CFP ...

Louisville volleyball coach Dani Busboom Kelly, who led UofL volleyball to the NCAA national championship match last month, ...

The Highway to NIL Podcast analyzes the legal landscape concerning college athletics and the regulation of name, image, and ...

On January 16, 2024, the Office of Civil Rights (OCR), the organization that enforces Title IX, including athletic gender equity, released ...