Coca-Cola is bringing back one of the world’s most familiar faces — and friend — back to its Smartwater advertisements.

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers.

The pact unlocks more opportunities for brands using Amazon's Deliver Service Partner to reach consumers watching Hulu, ...

Add Disney to the list of the companies trying to find new ways to broaden broadband for advertisers. The entertainment giant ...

Netflix and Yahoo announced a partnership on Monday that will allow prospective ad buyers to purchase programmatic connected ...

Netflix has teamed up with Yahoo, adding the company's demand-side platform to its roster of programmatic advertising ...

Advertisers will be able to buy ads programmatically via Yahoo's demand-side platform later this year in 12 countries ...

Netflix has announced that it is expanding its global programmatic offering for its advertising business by partnering with ...

Amazon and Roku will pool audiences tied to their connected-TV services for advertisers under terms of a new partnership ...

Smoke premieres Friday, June 27, on Apple TV+. New episodes debut through August 15.

Shaquille O'Neal may have earned close to $1 billion as he continues to thrive off the court in retirement, according to one of his agents.