Nike, Superdry and Lacoste ads banned for exaggerating sustainability claims - The Advertising Standards Authority said ads ...

Ads for Nike, Superdry and Lacoste have been banned in the UK after regulators ruled they exaggerated environmental benefits ...

The ASA has asked the companies for evidence to back up the claims about the sustainability of their products.

Green crumpled paper light bulb on green background, Corporate Social Responsibility (CSR), eco-friendly business and environmental concepts, copy space Running video ads can be carbon intensive – and ...

"at-above-post addthis_tool" data-url=" Advertising Standards Authority (ASA) has banned ads from fashion retailers Superdry, ...

If a sustainability-focused ad product isn’t easy to adopt, measurable and good for performance, most advertisers just won’t use it. Until recently, that was the case at IPG. Although the agency ...

Brands have long been investing in sustainability-related content, but recently the spotlight has fallen on the carbon footprint of the ads themselves, and there is growing pressure for marketers to ...

The Virgin Atlantic ad centered around the first transatlantic flight powered by 100 percent sustainable aviation fuel. The U.K. watchdog said it was “misleading.” The U.K. Advertising Standards ...

Marion Cardona, chief operating officer and co-founder of IMPACT+, shares the biggest challenges facing a sustainable ad ecosystem ahead of COP 28. The UN’s 28th Climate Change Conference (COP 28) ...

The Acceptable Ads Committee (AAC), an independent non-profit, is calling for the advertising industry to raise awareness among consumers related to the impact of digital ads. It will require a broad, ...