HYBE bets on Latin music as its next global growth engine. CEO Isaac Lee explains the strategy behind HYBE Americas and why Latin artists are key.

Tyla’s co-managers Brandon Hixon and Colin Gayle partner with K-pop giant HYBE for management and expansion into Africa as ...

In November 2023, HYBE acquired Latin music label Exile Music, establishing HYBE Latin America with offices in Mexico City, ...

Tyla, born in 2002, won best African music performance at the 2024 Grammy Awards and has become a prominent Gen Z pop artist ...

Hybe announced Tuesday that it has formed a new joint venture, NFO LLC, and entered a global management partnership with Tyla ...

The long-awaited comeback of hit boy-band BTS will offers their managing company Hybe “strong monetisation potential,” says ...

HYBE today announced a significant expansion into the rapidly growing African music market through a new global management partnership with two of the most influential voices shaping African and ...

Santos Bravos merges K-pop-style discipline with Latin identity, creating a new path for global boy bands.

HYBE Latin America has partnered with the Colombian music mecca of Medellín through a strategic partnership with the City's Youth Secretariat, Variety can exclusively confirm. Together, they ...

JYP Entertainment, the K-pop agency behind major global acts such as Stray Kids and Twice, is preparing to enter the Indian market, according to an industry sou ...

It felt like a homecoming for the Grammy-nominated global pop group, as member Lara Raj was elated to be back home in Dallas.

From heritage to high fashion, Latin designers are rising fast with culture, creativity, and new platforms that are turning ...