Advertisers will soon get deeper visibility into how each Display creative performs, enabling smarter optimization decisions.

Google recently promoted one of its new AI tools named Opal and the language used has SEOs and content creators scratching ...

Unpack how stock-driven decisions, market dysfunction & inevitable corrections reshape the future of search as we reach an ...

Google reinforces policy that submitting false information during advertiser verification is a violation that can lead to ...

OpenAI CEO Sam Altman says Google’s ad model profits when search fails – and vows ChatGPT will take a different approach to ads and commerce.

Microsoft said the Copilot responses now include "prominent, clickable citations and the option to see aggregated sources." ...

Daniel Cheung is the founder of Daniel K Cheung, a brand-development and growth-marketing consultancy based in Australia.A ...

Google is adding AI automation, live CTV monetization, and streamlined direct deals to its ad platforms, helping publishers ...

Accounts embracing AI-powered tools are outperforming keyword-only strategies. Here's what you need to know before you get left behind.

Whether you’re managing an agency or an in-house team, make remote SEO work with the right tools, culture, and leadership ...

Google Ads is adding an “investment strategy” tool that lets advertisers model potential gains from increased budgets.

Advertisers can now reach drivers through Waze and gain deeper visibility into campaign performance with Google’s latest PMax ...