It is also a basic principle of how AI-driven personalization is achieved. The company intentionally avoids mystery scoring models or affiliate-driven prioritization in favor of exposing raw dollar ...

For example, a credit card issuer or a retailer who offers a loyalty card program can use item-level data to offer enhanced ...

For nearly 20 years, Andrew has worked for financial institutions ranging from regional investment organizations to some of the largest banks in the world. At Wells Fargo, Andrew was a Consultant ...