Nike’s Air Max has gained a cult following since its launch in 1987. The first Nike shoe to feature visible air pockets in the sole, it has gone on to become one of the brand’s most successful and ...

Led by branding agency JKR, the work sees the soft drink giant double down on its heritage in a bid to strengthen its position across more than 200 markets Coca-Cola has unveiled a new global visual ...

Designed by Anatomy, it marks the first phase of the Horniman’s Nature + Love transformation, ahead of the redisplayed ...

With the Cannes Lions Festival of Creativity all wrapped up for another year, we’ve rounded up all the major winners, plus share some reflections on the 2026 event When reflecting on the differences ...

Designed by Anatomy, it marks the first phase of the Horniman’s Nature + Love transformation, ahead of the redisplayed natural history collection in 2027 ...

This project was selected as Best in Book in The Annual 2019, CR’s award scheme celebrating the best in creativity Feminine hygiene brand Libresse – known as Bodyform in the UK – has been in the news ...

Pentagram’s Harry Pearce was tasked with creating a new logo and wider identity system for the “constellation of museums”, which now spans four locations around the world Founded in 1937, the Solomon ...

Enter the ‘Bucketverse’: the fast-food giant’s updated identity by JKR encompasses a refreshed logo, expanded colour palette and a new-look Colonel Sanders KFC has unveiled a sweeping global rebrand ...

FutureBrand São Paulo was recently chosen for a truly unique and coveted brief: designing the Brazilian Amazon’s first-ever brand The Legal Amazon, which consists of nine of Brazil’s 26 states, 60% of ...

For decades advertising for tampons and sanitary towels has been absurd in its squeamishness, in particular the substitution of realistic-looking menstrual blood with a mysterious blue liquid. This ...

Heineken Refreshes the Parts Other Beers Cannot Reach’ was written by Terry Lovelock in 1973, when he was a copywriter at the Collett Dickenson Pearce ad agency. It was a golden time in British ...