With the vast majority of B2B marketers suggesting nurturing individual accounts is a strategic priority, AI is increasingly ...
The average CMO tenure at top-listed US companies is just 4.1 years, according to new data from advisory firm Spencer Stuart.
Describing LinkedIn as a “holistic marketing engine”, the B2B SaaS firm’s focus on social has paid off in lead generation and brand awareness.
Consumer confidence has risen slightly in January but remains stubbornly low, according to the latest data from GfK.
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