News

BrandZ has named Apple the most valuable brand in its Global Top 100 for the fourth year in a row: it's now worth ...
David Beckham is an all-too familiar sight in ad campaigns, recently clocking up appearances for (among others) Pepsi, Stella ...
That pillar of the London social scene Moss Bros (where you get your kit for Ascot - but only morning dress if you've a Royal ...
You’ve got more chance winning an Oscar (0.3%) than winning a Grand Prix at Cannes (0.07%). The odds are incredibly stacked ...
Energy companies are like banks, they make more money when customers face higher prices (widening differentials) so they're not exactly popular. The UK, in particular, is facing higher energy prices ...
Top Tips for Cannes ‘Remember to Smile’ for Square by Sunday Gravy This spot makes a tech product feel deeply human. I enjoy ...
Allwyn is seeking out a new generation of National Lottery players with a campaign designed to tempt digital-weary younger consumers to “Add some play” into their lives. A group of friends is sent on ...
Heinz: 'It has to be' by Wieden + Kennedy This is basically Heinz going ‘You know who we are. We don’t need to shout.’ Only a brand confident in its place in the world could get away with this. It’s a ...
Simba, which calls itself a "Sleep technology company," recently renewed its sponsorship with Channel 5, and a new set of idents has been created to flag up the brand to viewers. Black & White ...
MAA has more than 40,000 visits a month - from the obvious centres London, NYC and the West Coast to everywhere in Europe; ...
Yet more from the tea wars, now it's Pepsi Lipton (which seems to be a J/V twixt Pepsi and Lipton's new owners CVC) launching a new global platform (Lipton is big in ice tea): 'Tea Changes Everything.
Volvo - Meet Volvo Ex90 Arguably the best example of emotive long-form storytelling from last year. While Jaguar took a flamethrower to their past, Volvo stuck to what’s made them great and produced a ...