Harvard research backs this up: Generation Z shows 37% stronger preference for "imperfect aesthetics" than previous ...

How many times have you scrolled through social media today and spotted a gremlin-like plush dangling from someone’s bag? If the answer is "more than once," you’re not alone. Labubu is everywhere.

Flowwow's Irina Tatarinova writes on how brands that invest in FOMO marketing the right way, guarantee success.

In the hunt for PopMart's elusive star collectible, some fans are spending thousands of dollars on rare editions and hiked-up ...