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YouTubePortfolio Breakdown
The Bet Conor McGregor Lost That Made Him $500M Richer
Subscribe For More Portfolio Breakdowns! Conor McGregor went from earning $5 million in 2015 to matching that weekly through his Proper No. 12 whiskey brand. This breakdown analyzes the business strategy behind McGregor's shift from fighter to major shareholder. We examine how he launched the brand in 2018 without traditional advertising and ...
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